L.L.Bean Japan Edition

Client: L.L.Bean
Role: Art Direction/Graphic Design/Production
Agency: Factory360

L.L.Bean brought its Japan-exclusive collection to the U.S. for the first time, hosting pop-up shops in two fashion cities New York City and Los Angeles. The collection featured oversized silhouettes, rich textures, natural earth tones, and spring accents, offering a fresh take on the brand’s heritage pieces.

The New York City pop-up was held in Williamsburg from April 11 to April 13, while the Los Angeles event took place on Melrose Avenue on April 10 and 11. These exclusive in-person events provided American customers a unique opportunity to experience and purchase the Japan Collection, which was not available in the US.

COMING SOON

Creative Director: Zoé Ganch
Senior Experiential Design: Analise Mehmet
Intern: Grant Kilgard, Abigail Haven